A small company I co-founded that gives rewards to students for locking their phones to focus in class. All the designs from mockup to UX is by me.
Design Goal: Fun, playful & active community
To create an identity for the UnPhone app that's target marketed towards college students.
The main design goal is to present UnPhone as a fun and friendly app, and create a strong sense of community within the app to let users feel it's a lively and active system for them to enjoy and benefit from.
Color Palette
#ff7417unphone orange
#ff9525light orange
#ffca12orange yellow
Final Output
We went through a short design study to create this logo, which would also dictate and influence the designs that we will create, following a specific look and feel that would shape the identity of UnPhone.
App Design
We designed some elements to intentionally go beyond the typical structured appearance of an app.
While we aimed to make the design more playful, we also maintained the alignments and proportions of a well designed app.
UX Design
An insight on how the UnPhone App was designed to behave. A prime example of which is the very main page- where students will spend most of their time on screen. The ease and convenience of the user is in mind in each outcome and step.
Collateral Designs
From prints, such as flyers and in-store posters, we made sure the message of the graphics is in line with the design goal.
Digital Marketing
These are a selection of the digital graphics that we produced for social media marketing & other content.